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READ OUR BLOG FOR VIDEO MARKETING TIPS
We believe you should always feel inspired to take creative action in your business, even if you're not the person behind the camera. Please use these free resources to help boost your video knowledge.
This video production blog provides tips, tools, industry knowledge, industry news, behind-the-scenes case studies, digital filmmaking info, and other useful content to elevate your brand vision.
Check out our latest topics below, or browse by category.
THE VISIONAERY
PRODUCTIONS BLOG
Everything You Need To Know About Elevating Your Brand Presence, From Video Production and Beyond.
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Capturing Connection: How COR Counseling Elevated Its Event with Professional Video Production
The Next Level Private Practice Summit brought together therapists, group practice owners, and mental health professionals from across Michigan for two days of learning, collaboration, and growth.
Brady Gilliam
4d6 min read
How ThreatLocker Uses Video Production to Prove Real-World Cybersecurity Impact
As a leading cybersecurity company, ThreatLocker knows that trust is earned through proof, not promises. To demonstrate how their solutions protect real organizations, ThreatLocker partnered with Visionaery Productions to create a professional testimonial video showcasing their impact in the education sector.
Brady Gilliam
Nov 125 min read
Building Trust on Screen: Coastline Roofing and Exteriors Video Project
Coastline Roofing and Exteriors is a licensed roofing contractor based near Holland, MI, proudly serving homeowners throughout the surrounding communities. Led by Dan Tresslar, it’s known for its quality workmanship and reliable service. The team specializes in roofing, gutters, and siding replacement, offering a hands-on, family-oriented approach. Every project reflects its commitment to precision, professionalism, and lasting results.
Brady Gilliam
Nov 114 min read
Video Production for The Picas Group: Showcasing Innovation in Greenhouse Software
The Picas Group, a leader in greenhouse management software, was preparing to launch a refreshed website and wanted video content that matched their innovative reputation. As a company deeply rooted in technology and agriculture, they needed visuals that could connect with both industries—something clear, professional, and authentic. The new video content enhances the ability of users to better understand and manage complex greenhouse operations.
Brady Gilliam
Nov 116 min read
How Loose Siding Fasteners Fixed a Common Homeowner Problem — and Used Video to Showcase It
In a crowded home improvement market, Loose Siding Fasteners had an innovative solution — a small tool designed to fix one of the most common homeowner frustrations: loose vinyl siding. Their challenge wasn’t just introducing a new product; it was earning trust and showing buyers that the fix actually works.
Brady Gilliam
Nov 108 min read
Mitchell’s Run: Nonprofit Video Production in Rockford, MI
Every August, the heart of historic downtown Rockford comes alive with runners, families, and supporters for Mitchell’s Run—a community tradition with a mission bigger than the race itself.
Brady Gilliam
Nov 104 min read
How Nonprofit Video Production Helped Resilience Amplify Its Mission
Communicating a nonprofit’s mission takes more than brochures or reports—it takes connection. For Resilience Advocates for Ending Violence in Ottawa and Allegan Counties, that connection came through a professionally produced video.
Brady Gilliam
Sep 153 min read
Building More Than Fences: How Fence Brothers Attracts Clients with Video
When you think of fence installation, video might not be the first thing that comes to mind. But for Fence Brothers, investing in professional content wasn’t just a marketing move—it was a strategic step toward standing out in a crowded Grand Rapids construction market.
Brady Gilliam
Sep 113 min read
Real Clients, Real Results: How KGuard Drives Leads with Video Testimonials
When it comes to marketing high-quality home improvement products, nothing builds trust quite like hearing from real customers. That’s exactly what KGuard of West Michigan aimed to capture when they partnered with Visionaery Productions. We produced a series of testimonial videos featuring homeowners who had KGuard’s leaf-free gutter system installed and were eager to share their positive experiences.
Brady Gilliam
Aug 46 min read
How Dorr Vet Clinic Uses Video Marketing to Attract Pet Owners and Top Talent
In today’s competitive landscape, veterinary practices need more than just a great reputation—they need to communicate their story in a way that connects with both pet owners and veterinary professionals. That’s exactly what Dorr Vet Clinic set out to do when it partnered with Visionaery Productions to create a series of custom videos that showcase its culture, services, and unique approach to veterinary care.
Brady Gilliam
Aug 44 min read
Construction Video Production for Armored Roofing
This case study walks through how we brought their construction video vision to life and the impact it's had on their business presence.
Brady Gilliam
Jul 285 min read
How MSU Sororities Leveled Up with Pro Recruitment Video Production
When the Michigan State University Panhellenic Council decided it was time to elevate its recruitment efforts, it turned to Visionaery Productions for a fresh, polished approach to recruitment video content.
Brady Gilliam
Jun 47 min read
Dental Video Marketing Done Right: Inside Sherry Dental’s Winning Video Strategy
Picture this: You’re a new patient searching for a dental practice. You land on a website and see a friendly video of the doctor welcoming..
Brady Gilliam
Mar 146 min read
Video Production Travel Explained: What Every Client Should Understand
Understanding the scope of video production travel ensures you can plan effectively, budget accurately, and collaborate smoothly.
Brady Gilliam
Jan 289 min read
Small Business Video Production: Bridge Gate Pet Cremations
Video isn't just for the big players; it's a game-changer for small businesses, too.
Brady Gilliam
Jan 85 min read
Antique Bible Product Video: Bringing Antiquity Into The Digital Age
We teamed up with Antique Bible, diving into a creative partnership to produce a series of striking marketing and advertising videos.
Brady Gilliam
Jan 56 min read
Behind the Scenes: Industrial Video Production for GREAT Products
We delve into a case study highlighting how strategic video production can illuminate the core of a company's operations and ethos.
Brady Gilliam
Dec 2, 20245 min read
Fashion Video Production: Showcasing Sky Manufacturing Athletic Apparel
In the bustling fashion world, showcasing new fashion products isn't just about displaying clothes; it's about keeping customers engaged...
Brady Gilliam
Dec 1, 20245 min read
Forging Connections: How Visionaery Productions Elevated FabLab LLC with Strategic Video Content
Join us as we delve into this riveting journey of turning steel and sparks into captivating visual stories.
Brady Gilliam
Sep 2, 20246 min read
Grand Rapids Furniture Video Production: LogicData Adjustable Bed Case Study
In the world of ergonomic furniture, video content can elevate a product's market presence by vividly showcasing its features and benefits.
Brady Gilliam
Aug 12, 20246 min read
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